Coupon codes let you offer discounts to fans as a way to incentivize sign-ups or run special promotions. You can create two types of coupons: a Subscription Discount that applies to a specific membership tier, or a Media Discount that applies to a specific media folder.
Step-by-Step Interactive Guide
How to Create a Coupon
From your dashboard, click Settings.
Under Settings, click Promotions.
Under Coupon Codes, click Create Coupon.
Enter a title for your coupon in the Coupon Title field.
Enter a Coupon Code that fans will use at checkout.
Click the Promo Type dropdown and select whether this coupon applies to a subscription or media purchase.
If you selected Subscription Discount, select the subscription tier this coupon applies to.
If you selected Media Discount, select the media folder this coupon applies to.
7. Enter either a discount percentage or a maximum dollar amount.
8. Set the start and end dates for when the coupon is active.
9. Click Create Coupon to finalize.
Your coupon has been created and is now active. You can manage it from the Coupon Codes section at any time.
Managing Your Coupons
Once created, each coupon will appear in the Coupon Codes table with its name, code, usage analytics, duration, status, and active toggle. Use the Share button to send the code directly to fans. Click the three-dot menu under Actions to edit or delete a coupon. To add another coupon, click Create Coupon.
Good to know:
Subscription discounts are tier-specific, so the discount only applies to the tier you select.
Media discounts are folder-specific and only apply to the media folder you choose.
You can offer up to 100% off, but keep in mind the discount applies for the length of the subscription period.